What a custom e-commerce costs in Argentina (2026)

The price of a custom e-commerce doesn't come from a fixed table, it comes from six concrete variables. What they are and how to turn them into a real quote.

3 min readby Jorge Fernándezecommercepreciosargentinadesarrollo

"How much does an e-commerce cost?" doesn't have a useful answer if you answer it with a single number. Unlike a landing page, where the price range is fairly narrow, an e-commerce can vary enormously from one project to another, because not every e-commerce does the same thing behind the scenes.

We already wrote about real landing page price ranges and SaaS MVP price ranges, because in those two cases the scope is similar enough across projects to give a number. E-commerce is different: two stores with the same number of products can cost completely different amounts depending on these six variables.

The six variables that define the price

1. Catalog and variants

Selling 20 products with no variants isn't the same as selling 2,000 products with size, color, and stock per combination. A large catalog with many variants needs a more robust data model, a search and filter system that actually works well, and an admin panel built to load and maintain all of that without losing your mind.

2. Stock management

If stock gets updated manually once in a while, that's simple. If you need it to deduct in real time, sync with a physical store or an existing management system, or alert you when something's about to run out, that's a whole other level of development.

3. Payment and shipping methods

Integrating Mercado Pago is the simplest and the bare minimum. Adding cards with your own installment plans, bank transfer with automatic reconciliation, or several shipping methods with real-time cost calculation adds real work, not just another button.

4. Integrations with your existing operation

An e-commerce that lives in isolation is simpler than one that has to talk to your invoicing system (AFIP in Argentina), your ERP, or your stock management system. The more systems it needs to sync with, the more budget and development time it requires.

5. Traffic spikes

A Hot Sale, a Cyber Monday, or a successful ad campaign can multiply traffic by ten in a single day. If the e-commerce isn't ready for that, it goes down right when the most money is coming in. Preparing for traffic spikes is an architecture decision made before writing the first line of code, not after the first crash.

6. Admin panel and reporting

Selling is half the work. The other half is being able to run the business: seeing what sold, what needs restocking, managing orders and returns, exporting data for accounting. A full admin panel isn't an extra, it's what lets you run the business without depending on us for every small change.

Why there's no price table here

With a landing page or a SaaS MVP, the typical scope is similar enough across projects to give real ranges. With e-commerce, two businesses selling "the same thing" (say, clothing) can need completely different solutions depending on volume, logistics, and the systems they already work with.

Putting a generic number here would be the same mistake we cover in why a quote without context doesn't tell you anything: you'd end up comparing your project against a range that doesn't represent what you actually need.

How we do it at Manivela

Before giving you a number, we ask about the six variables above. From that we build a real quote, not a guess pulled out of thin air, that covers exactly what your business needs to sell and to operate.

If you're evaluating launching or migrating your e-commerce, tell us on WhatsApp about your catalog, your logistics, and your payment methods. We'll get back to you with a concrete quote, not a generic range.

Frequently asked questions

How much does a custom e-commerce cost in Argentina?
It depends on the catalog, logistics, payment methods and integrations your business needs. There's no single number that fits every case: two e-commerce stores with the same number of products can have very different budgets depending on those variables. The right way to find out is to request a tailored quote, not compare against a generic range.
What's the difference between a custom e-commerce and one built on Tiendanube or Shopify?
A builder like Tiendanube or Shopify gives you a fast baseline with limits on customization, performance, and how deeply it can integrate with your existing operation (stock, invoicing, your own logistics). A custom e-commerce is built specifically for your business, without those limits, but it requires more upfront definition around catalog, payments, and logistics.
What do I need to define before requesting an e-commerce quote?
How many products and variants you'll manage, whether you need real-time stock management, which payment and shipping methods you'll offer, whether the e-commerce needs to integrate with an existing invoicing or management system, and whether you expect strong traffic spikes (like a Hot Sale or Cyber Monday). With those answers, a quote stops being a number pulled out of thin air.
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